Why work with me?
I have worked with a number of companies who didn’t have a formal marketing person and had a few people here and there helping out with marketing duties. If you need someone to help you do things on a project-by-project basis, please reach out to me as this is exactly what I like to do.
What I can do:
I can help centralize it and develop a marketing plan and strategy based on the company’s needs. After that, we can develop the initiatives to support the strategy and goals of the company. I like to do a basic analysis in the beginning with an evaluation of where the company currently is, then look at where it wants to be and create a plan to get it there.
I am able to do the following:
- Strategic Marketing Plan development with associated initiatives and budget creation
- Brand creation and management (Product line expansion and deployment)
- Public relations and media relations (See the Prezi below for examples of my work)
- Social Media management – I can create the guidelines, set up the accounts and make sure there is a consistent voice.
- Sales plan development- Retail and Consumer
- Advertising creation and development advertising
- Agency management (I have worked on both the agency side and the client side)
- Strategic product planning and management
- Market research and analysis
- Relationship marketing and management with retailers, distributors, and consumers
- Youtube and Vimeo video production (creation of short videos)
- Blog posts
- Website management and updates, I am very familiar with WordPress as my own website are on this. I can work on website design and development with a website designer.I have worked with a designer in the past six years and he is a great designer, easy to work with and very reasonable in cost. I can update the website after he has created it.
- Graphic Design- I have created tasting notes, flyers, newsletters and all kinds of collateral used with the wine club and other consumer related products, please see the Prezi presentation for examples. I use Adobe Illustrator, Photoshop, and InDesign for this. I’ve rarely had to use an outside graphic designer as I am pretty fluent in these programs but when it comes to more complicated designs- I can help you find the right graphic designer.
Examples of my work:
In the provided link below, I am including a presentation showcasing some of the work I have done for NW Wine Co, which includes the two luxury brands I worked on, Hyland and Solena Estate. http://bit.ly/SDFolio
This shows the collateral, websites, videos, press and other work I have done in the past. I’d love to work with you. Let me know if I can help take your business to the next level.